What gives a site a professional appearance?

From: phoebemoon · Your site should contain useful and interesting content, presented in an appealing manner with a quick download time. Your sites overall appearance (backgrounds, fonts, etc.) should remain the same from page to page. Use only web-safe colors and fonts. · Your site should load fast with a clear navigation system, unbroken graphics and links that work. · Your site should use appropriate graphics. Don't put in too many, and make sure to optimize the ones you do use to improve load times. · Your site should have content that changes frequently, encouraging return visitors. · Your site should have easily accessible contact information and you should give a quick response when people request information or report trouble. · Your site should have a newsletter that allows visitors to keep in touch and tells them about new changes but does not harvest those E-mail addresses for spam purposes. · Your site should offer lots of free stuff and members-only specials. · Your site should not annoy visitors with too many animated graphics, unwanted popups or music with no "off" button. · Your HTML should be clean. · Your website should be cross browser compatible and accessible to those using text only browsers. The article sponsored by A-1 Technology Inc, dealing in offshore outsourcing and offshore website development.